7 live sites using html5 markup

Here's the link

So hideously great.

Unbelievable—both music and animation.

- dp knudten

thanks boingboing

E-Commerce Copywriting: The Guide to Selling More

E-Commerce Copywriting: The Guide to Selling More

Visa Pizza Commercial

With the recent addition of Roman Candle Pizza to the DMW Family, it got me thinking about really great looking pizza spots..in hopes that we may be able to do one in 2011.

Now this spot isn't exactly for a pizza place but it really stands out in my mind for it's wonderful visual style, I love the Rembrandt Style of lighting and the quick cuts. It really helps evoke the feeling of being there and sharing the experience..and I suppose using your visa card.

Best Budget Lenses

Here is a list of some of the best budget lenses for your DSLR:


http://thephoblographer.com/2010/04/16/the-best-budget-lenses/


I recently got my hands on the Canon 50mm f1.2 though which is a giant price jump from the f1.4 ($400 to $1300), but it shows so much better in poorly lit bars and such. But, hey, the article is about budget lenses, so.

Insane.

The riding. But especially the way it was shot.



Love the fisheye.

- dp

The latest in typography videos

Or, as it was described on Vimeo where I found it,
"A film by Sebastian Lange –
The next level of this experimental typographic orgy."

Flickermood 2.0 from Sebastian Lange on Vimeo.

Creativity: one company's process.

Are we getting stuck only halfway down this road?

2-Degree shutter, amazing spot

Via the site every video professional should follow religiously, Provideocoalition:



And the Making of:

Bravo Microsoft!

I don't want a Windows 7 Phone. I love my iPhone, but I have been watching with interest as they have developed the Windows 7 Phone. Then, comes the ad campaign...








I mean, that is just clever clever ad campaign. To acknowledge the phenomenon that we spend way too much time on our smartphones. I know I have been guilty of this. Will I rush out and buy a Windows Phone, no, but it's a subtle way to try and create a new market for a smartphone, by saying it's a 'smarter' phone and at the same time, pushing the other guys aside by saying their phones are too complicated.


I read a recent article that the iPhone is the most addictive phone on the market, but this ad campaign feels more aimed at the users of another smartphone, which I think is more addictive as it has that nickname, what is it? Oh yeah, Crackberry.

Little Box of Ideas

Gift ideas for the geeks in us.

http://www.littleboxofideas.com/blog/features/30-designer-christmas-gifts-to-give-the-geek-in-2010

University Math Teacher Has Some Fun With His Class

Way to engage your class, dude!

(P.S. At some point, you can hear the 3 Mac fanboys in the background.)

Kessler Pocket Dolly

A nifty tool for your DSLR.

Kessler Pocket Dolly_Nepal Expedition_Behind the Scenes from camp4 collective on Vimeo.

http://www.kesslercrane.com/index.php?option=com_content&task=view&id=230&Itemid=113

Scary Short Flicks

(EDIT: I think there is some NSFW language in this, btw, as I haven't watched in a while, so headphones on please)

My friend Trevor Sands who has been working out in Hollywood for years now as a director and writer produced this short film a while back, which I thought was brilliant. I found the DVD copy I had of it recently, but now it's on youtube of course. So, check it out and Happy Halloween.



I wish that Trevor could get some of his writing made, but it's hard in Hollywood. He has written a lot of scripts for studios, mostly remakes/reboots that have thankfully never been made. He shared with me a copy of the 'Six Million Dollar Man' remake movie that one studio was thinking about.

Anyway, another example of a strong idea and great execution.

Faux Latin is a Dead Language

Lorem ipsum is officially out. Fillerati generates excerpts from literary classics to use as filler copy instead.

How to pick a typeface

http://gizmodo.com/5602268/the-perfect-way-to-pick

Low Budget Aerial Shots using Canon 5D MkII

Yet another piece of gear we can't live without.

RIVER FLY- HELICAM from Eric de Saint Quentin on Vimeo.

Gangster Lorem Ipsum Generator

Gangster Lorem Ipsum Generator

Why things are just so cool now.

A few amazing examples.


And why we need to get our interactive act together.

Ahh, the joys of tutorials...

DSLRlicious

102 year-old lens + Canon 5DmkII = wow.

Simple. Quick. Engaging.

Not that any client wants this exactly, but it's a good example of how a little creativity can make something that is simple and cheap, but pulls people in and makes them want to watch it.

Drew Struzan

You probably already know Drew's work and don't even know it. Drew Struzan has been responsible for a lot of the great iconic movie posters in the last few decades. Once you see his design, you know it! I recently got a loaned copy of a new book on all of his work from a friend, and it is impressive. To see how those famous movie posters went from concept to actual is amazing. And they are doing a documentary on him:





Also, pick up the book here:
The Art of Drew Struzan

And here are some of my favorite posters from him, and keep in mind that these were HAND DRAWN from photos, not photoshopped:

Canon 7D + Twixtor = 1000fps fun

7D 1000 fps from Oton Bačar on Vimeo.

Cameron Demonstrates 3D Rig

Hey Joe, I, uh, have some accessory ideas for my camera...

Game Trailers - E3 2011 - Gadget Pr0n

Do you know what a browser is?

Because 50 people in New York don't. I can't say if this is a good/bad for Google as it tries to push it's browser, Chrome, on the world.

The Wilderness Downtown

The Arcade Fire and Google have teamed up to create the first HTML5-powered music video.

 From chromeexperiments.com
"Choreographed windows, interactive flocking, custom rendered maps, real-time compositing, procedural drawing, 3D canvas rendering... this Chrome Experiment has them all. "The Wilderness Downtown" is an interactive interpretation of Arcade Fire's song "We Used To Wait" and was built entirely with the latest open web technologies, including HTML5 video, audio, and canvas."

Check it out. (Works best in Google Chrome)

DP: Actually worked better in Safari on my MBP. Also, this is why we need to view the web as a Flashless entity.

Make Time To Unplug

Your brain on computers
Digital Devices Deprive Brain Of Needed Downtime

http://www.nytimes.com/2010/08/25/technology/25brain.html?_r=1

Sometimes a little goes a long way.

Ahh Simple and funny.

How to make a commercial

We've worked on a few commercials around here over the years.  Here's a great breakdown of how Wes Plate from Automatic Duck created a Home Depot spot back in the day.  A little inspiration for getting away from VO with Broll and a whooshed on logo.  

Home Depot How-To from Wes Plate on Vimeo.

Avoiding mestakes and errrors in design

This article is in two installments so it kinda long but there is some good stuff from Steven Bradley. I like how he defines errors and what happens to cause them and how to limit them.
Part I
Part II

Visual concepting design by Neville Page

Neville has been doing some amazing work on big flims. In this clip you get a preview of JJ Abrams new movie "Super 8" and some insight on what it is like to work with JJ.

This Doesn't Work Chula Vista

It almost works, but if you stop and think about if you have never seen a Chula Vista Resort commercial or anything from them, this spot makes them look like crap. To put 25 seconds of that out there and to only recant in the last 5 seconds is risky. A better approach is to show your 'joke' material for 15 sec, then say "People don't come here because of the commercials" and end with some kick butt footage.


I mean, I get the concept, but the first time I saw the commercial, I was so appalled by the quality that I wasn't even paying attention to the message. You probably don't even remember it either, now that you are reading this. 


It's clever, by a half, but if you are a new family moved to Chicago/Madison/Milwaukee, is this the first thing you want them to see?

Social Media Revolution

It's always good to have a reminder about what direction Media is going - whether it's websites, video, text, or anything else.

Welcome To Macintosh

If you haven't seen this documentary on CNBC check it out. It covers Apple's difficulties as a company as well as its successes. I really like the desire within Apple to create aesthetically pleasing products.

Previs How its used

This is a very well put together video on how Previs is used in modern movie making.

Design by Committee

This article I felt really addressed some of the issues that everyone has when they have to design or create anything that a committee has to approve.

How to Navigate Design by Committee

Stillmotion's guide to lenses

A little something from our DSLR-weilding, Wedding shooting friends over at Stillmotion.com

Enjoy!

stillmotion's guide to lenses for weddings and events // a cinema caravan tutorial from stillmotion on Vimeo.

Deadlines

This is an article from Smashing Magazine. We all deal with deadlines but I think it is interesting to see some of the other ways people approach them and the issues that they bring up.
Passing the Holy Milestone

My View From The Shore: Promoting Lies

To Harvey's suggestion, I would add: Don't overspend time and good will trying to convince a client to measure something they don't want measured.

ymmv (And if it does, I'd love to hear about it.)

Mary




My View From The Shore: Promoting Lies: "There's an interesting article in today's New York Times about the on-time performance of the area's commuter trains. After hearing claims o..."

We'll fix it in post!

I'm a huge fan of the original TRON movie. As kids, we always liked to played lightcycle races and stuff like that. Now, they have a sequel coming out in December. Check out the full trailer below! And hey, what do you do if you need a young Jeff Bridges in your movie? You fix it in post. Still looks weird to me though...

35 movies in 2min

They simplified 35 movies and made an animation 2min long. Can you get them all I didn't.

35mm from Felix Meyer on Vimeo.

Powerful Seatbelt Spot.

Everything well done. Especially the VO.

Just when you thought being a host was easy!

ZING!

Forget the Clumsy Wedding Photographer, Save the Camera!

Like all good camera assistants, he goes for the camera before helping the dude.

So what are you going to do with your iPhone v4

So two students from Southern California's School of Cinematic Arts made this video "Apple of my eye" using the new iPhone. It is not the best video I have ever seen but is cool the power of what the iPhone can do out of the box. I also liked seeing after the video the making of and the rigs that they had for their moves.

cnet article and video

"Apple of My Eye" - an iPhone 4 film - UPDATE: Behind the scenes footage included from Michael Koerbel on Vimeo.

The Ray Harryhausen Creature List

For the complete-ists, all creatures great and gargantuan, in honor of Ray Harryhausen's 90th birthday.



Mary

Why we should all get nice comfy chairs to sit in.

I saw this article on Wired. It talks about how when we are focusing on something how our sense of touch can alter our subconscious perception of the problem. I could see how if the chair that you sit in every day is even slightly uncomfortable it could lead to being grumpy.
Click here to see the article.

Now thats marketing

I thought that this was a cool marketing idea from Leo Burnett.

Oh, OK Go, you did it again!

In the music video for "End Love" the video footage was sped up and slowed down to produce impressive looking effects:

The fastest we go is 172,800x, compressing 24 hours of real time into a blazing 1/2 second. The slowest is 1/32x speed, stretching a mere 1/2 second of real time into a whopping 16 seconds. This gives us a fastest to slowest ratio of 5.5 million. If you like averages, the average speed up factor of the band dancing is 270x. In total we shot 18 hours of the band dancing and 192 hours of LA skyline timelapse – over a million frames of video – and compressed it all down to 4 minutes and 30 seconds! Oh and don't forget, it's one continuous camera shot.

The real key is to watch for when the band went to the bathroom and slept while on camera. You can spot it if you are thinking about it.

 

The more things chainge the more they stay the same.

$400 and an iPad will get you typing like you were back in the olden days. (Like the 70's)

New Media and What It Means to Discover Mediaworks

I read this article last week entitled "Five Things Old Media Still Don't Get About The Web". One area talked about that people don't want to pay for news. 

People pay for newspapers right? So, they should pay for it online? Wrong. What newspapers did was centralized a lot of information putting it into your hands. What the web does is de-centralized that information (for the most part), but also presents for free. Classifieds: Craiglist. Sports Scores: ESPN, Sportsticker, FOX Sports. Weather: Too many to count. News: Once again, too many to count.

Another thing that the article brought up was number 3 on it's list: The Web Needs New Solutions, Not Digital Replicas of Print. This is a big thing for us as a company, here is the text of the article:

So forget paywalls and other things – lets make people pay for fancy, shiny digital versions of newspapers, right? Nope. Here’s an example of why not.

Prominent Canadian newspaper the Globe and Mail offers an iPad-friendly version of its paper for 20 bucks a month. Know what 20 bucks gets you? An exact digital replica of the print edition. It’s utterly mystifying as to why anyone would pay 20 bucks to read than on an iPad when they can simply open the browser and read the newspaper’s website for free.

This is what old media companies don’t seem to get: if you want people to pay for content, you have to offer something new and compelling, not simply a glorified PDF. Take the Wired iPad app. While it’s not ideal, it at least does things that print cannot. That is where media companies must go. It isn’t about ‘how to make the newspaper or the magazine digital’. It’s about what new forms can be invented that take advantage of the massive potential of today’s technology.

And I feel like this applies when we are talking about Web extras for Discover Wisconsin and Trail Nation. I don't feel like we should get into the habit of throwing web extras together for the sake of extras. And it can't just be more content that was left out of the show. It should be dynamic interactive content that enhances the viewers experience after watching the show. 

Example: While driving through Hill Country on Saturday on a shoot, I thought to myself, wouldn't it be great if there was a video/gfx extra on the DW webpage that guide give you a route to take through all of these communities. I mean, if they are going to come visit, why not take them on the scenic route we just did and provide information to that end, something that we probably won't be able to touch on in the show.

Somehow, we need to move beyond 'replication' on the web and this may be a place to start. And I know the arguments that would come, "Well, Trevor, most of the audience is older and not that savvy a web user." But, c'mon. I think the iPad and how the magazine/newspapers are trying to succeed (fail) on it is a perfect example of how you just can't carbon-copy one media into another. People are demanding more from their web experience. Plus if you are going to charge them (we don't) the same dollar for something they can have in their hand, why bother investing all that time and money into the that media clone?

Full Article:

http://www.techi.com/2010/06/five-things-old-media-still-dont-get-about-the-web/

Topographical map of San Fran crime stats

This is the most functional presentation of data I've seen in a long time. (via Gizmodo).

If San Francisco Crime were Elevation

- Sorry D.P., but prostitution doesn't look to be broken out into specific genders. Perhaps not as functional as advertised after all.

Ride Like the Wind (Only Faster)

While not about video production I thought that this was kinda cool.

wind powered car faster than wind

Azureus Rising

This video is about 5min long but damn its beautiful in a first person shooter kinda way.

This may be a bit (very) taboo...

Check out what another Madison-area company, Tweedee Productions, is doing.

While one could argue that the level of the work that we do here is higher than what they're doing, they're definitely doing more letting the people and what's happening tell the story, instead of generic b-roll and VO. Stories that hit home, then blogging and tweeting, etc, about it - they even have a company Facebook page. All that leads to people wanting to see what Tweedee has been up to. Great idea in a troubled economy.

http://tweedeeproductions.wordpress.com/

*mods, if you don't like the post, feel free to trash it. But keep an open mind to what other local companies are doing.

iPhone App Sun Seeker

SUN SEEKER (by ozPDA) is likely one of those “go to” apps that just about every photographer, DP, director, and/or location scout should have. Like many other apps it can tell you where the sun will rise and set today, tomorrow, or at anytime in the future - and it can do so in a number of ways.

http://blog.vincentlaforet.com/2010/05/21/tech-tips-iphone-app-sun-seeker/

New Production Vehicles

A collaboration between Segway and General Motors/SAIC...

http://www.segway.com/en-v/

Woods Hole Expands 3D Production Unit

Oceanographic Institute Proffers Lightweight TV Gear

By George Winslow -- Multichannel News, 5/17/2010 5:59:19 PM

The Woods Hole Oceanographic Institution is expanding its 3D HD production unit and has embarked on a major effort to make the lightweight 3D camera rigs and other technology developed by its labs more widely available to outside producers and groups.

more at:

http://www.multichannel.com/article/452765-Woods_Hole_Expands_3D_Production_Unit.php

The 'LOST' Target Ads

Target ran three ads last night that were for the LOST fans, but also brilliant in nature too.

Best Sports-related Spot Evah.

And the pity is, we Americans only understand maybe 15% (Hey, that's Kobe!) of it.



- dp knudten

Way to think outside the box...

The Robots are coming the Robots are coming.

I also thought about titling this Skype + Robot means you never need to leave your house agian. but it was a little long.
Check it out:
Anybots

Oh, Spielberg and J.J.!

Once again, like Cloverfield, J.J. Abrams and his team know how to put a great viral teaser trailer together. Just like Star Trek too! I mean, watch below and tell me you can't wait a year to find out what is going on.





This is not a sequel/prequel or anything to do with Cloverfield though. The 'Super 8' title might refer to that what both Spielberg and Abrams used to play with as kids and students to make their first movies on. It's also supposed to be a traditional shot movie, none of that Cloverfield shaky camera stuff. 

So...

Why are you using Safari or Firefox or IE again?

Now that's a logo!

This... is... GOLFING!


Got anything better?

Colo(u)r and Culture

Not universal at all.

- d.p. knudten

Ninjas marketing a new movie.

Guess which one.







Wayne, you can't play ('cause I'm sure you already know).

-dp

Thoughts on Flash - Steve Jobs posts open letter on Apple's website

http://www.apple.com/hotnews/thoughts-on-flash/

A snippet from Thoughts on Flash:

Conclusions.

Flash was created during the PC era – for PCs and mice. Flash is a successful business for Adobe, and we can understand why they want to push it beyond PCs. But the mobile era is about low power devices, touch interfaces and open web standards – all areas where Flash falls short.

The avalanche of media outlets offering their content for Apple’s mobile devices demonstrates that Flash is no longer necessary to watch video or consume any kind of web content. And the 200,000 apps on Apple’s App Store proves that Flash isn’t necessary for tens of thousands of developers to create graphically rich applications, including games.

New open standards created in the mobile era, such as HTML5, will win on mobile devices (and PCs too). Perhaps Adobe should focus more on creating great HTML5 tools for the future, and less on criticizing Apple for leaving the past behind.

Jeff, here's your helo.

The only way we're ever going to get vertical in the near future:

Aerial video with a Canon 5D , 7D helivideo.com from Eric AUSTIN on Vimeo.

-dp

Show, don't tell, a story.

Space Monkey from Leo Burnett on Vimeo.

-dp

Webisode Flavor of the Day: Put it On

I love the style, simple yet sophisticated graphics, and rhythm of this webisode.

Put This On, Episode 2: Shoes from Put This On on Vimeo.

-dp

Pedigree Dogs ad shot 1000 FPS using the Phantom camera

Sony world cup spot

I thought that this was a very nice spot. I liked how they shot the kids to look like the real players. Through slow motion and some of the facial expressions.

Friday Fun

http://www.buzzwordbingogame.com/

What, no "analytics" or "strategic" or "partnering"?

- Mary

RIAA and MPAA Are Failures.

Usually, I just like to post awesome video, but here is something interesting that came across my desk and I was talking about this with some Middleton High media students the other day: Piracy


It wasn't surprising to me how many hands shot up in the class when I asked who pirates music, media, computer programs, etc. More than half, maybe more, if the kids were more honest. Nobody wants to admit to piracy. 

I brought up the subject of it because recently the RIAA and the MPAA want to install government controlled snooper software on everyone's computers to track and automatically delete it. That is scary stuff. Big brother is looking after you.


So, why is the RIAA and MPAA going after this kind of programing? A lot of it is attributed to economics and bad PR for the RIAA and MPAA. Remember when they sued single mothers and 15-years for pirating music? Yeah, that didn't pan out for them, in the long run.


The RIAA and MPAA has failed to understand that the basic rule of supply and demand as radically changed with the surge of digital medias and mediums. I found this video that explains it a little better since I am not an economist and only took one course in high school:





So, physical media is expensive and digital is cheap. There is no such thing as scarcity anymore. Example of this is I want the new Death Cab For Cutie CD and there are only 2,000,000 CD made of it. It would makes sense for the publisher to set a price based on that there are only 2,000,000 CD available in the USA. But, iTunes/Amazon have made that number from 2,000,000 to infinity. There will never be a lack of it because it's in digital form.


The landscape is changing. Warner Brothers is one of those companies that I applaud and despise. Warner Brothers took a great step forward by offering new release popular movies in a Blu-Ray/DVD/Digital Copy form. That way, I get my movie and a copy for my iPhone as well. And if I didn't have a blu-ray player, I would be ready with one. One of my biggest complaints about physical media, especially movies and TV shows, is I don't want to pay twice for the same material. If I buy a copy of The Office, Season 2, on DVD for, let's say, $30. I don't want to have to pay for it again on iTunes for another $30. I've already paid the artist/studio/publisher their rights to own it.


This gets into property rights of each medium, but it also explains why I have so many friends that will pirate the last season of LOST because they have it on DVD, they bought it, but they don't have it for their iPod.


I said that Warner Brothers also took a step back. Netflix has come into an arrangement with pretty much each studio now to delay new releases of movies for 30 days. Example: Sherlock Homes hit store shelves March 30th. It won't be available for rental from Netflix until April 30th. In return, Netflix has received a lot more movies and TV shows for their Instant streaming service, but that is another example of the studios trying to create supply and demand. They don't want you to just rent, they want you to own. And now, Netflix, when they do get the DVD, it's a bare bones DVD. I recently watched The Informant and Where The Wild Things Are. Both Blu-Rays had the movie and nothing else. If I want extras, go buy it.


The studios need to cling to the old business model as long as they can because they know that digital media will have to be cheaper than physical media and they don't know how they are going to charge the same. Plus there is this:

So, what does all this have to do with Discover Mediaworks? Well, it's mostly looking at the future and how we will distribute Discover Wisconsin, Into the Outdoors, and Trail Nation. How we will act as a digital company.


We will need to look at how we will deliver to the stations and also how we generate new revenue with digital outlets. Will we continue to leave everything for "free" on kididdel.com? Will we strike a deal with iTunes or Amazon and have them host and sell episodes of DWTV at .99 cents? How can we treat our products that will have no scarcity in digital form and still profit from them?

Graffiti Stop Motion

Broken Fingaz -Graffiti Stop Motion from Broken Fingaz on Vimeo.

From Tant and Unga of the "broken fingaz crew" from Israel.

Giant fire ball in the sky April 14th 2010.

Did anyone else see this I missed it but heard about it and found this video.

• Huge fireball spotted Wednesday night in Wisconsin, Indiana, Illinois, Missouri
• National Weather Service got reports of sonic boom, houses and trees shaking
• No official cause determined, NWS says, but meteor shower was at its peak

Pixels

I thought this was a cool video. What would happen to the world if it was attacked by 80's video games.

PIXELS by PATRICK JEAN.
Uploaded by onemoreprod. - Independent web videos.

Canon 5D mkII: 30p to 24p

For the record (just in case).

How to convert Canon 5dmk2 footage from 30p to 24p from Philip Bloom on Vimeo.

-dp

ARRI Alexa Camera Shoots Beautiful Video with Little Light

The Violin Maker from ARRI Channel on Vimeo.

The new ARRI Alexa, a $60,000 professional 2K camera, shows off its chops in this gorgeous footage of a violin maker at work. The amazing part? You're seeing the camera working with the light of two, 100W desk lamps.

The video itself was shot at 800 ISO, which has been described by DP Tom Faehrmann as "completely noise free." From the looks of this clip, he's not exaggerating. I'd blame any noticeable blemishes on Flash compression.

ARRI's bigger pitch with the Alexa, however, is the general ease of use. Get a better look at the hardware in these two promo vids:

"House" in 5D

MkII, that is.



-dp

Through the Looking Glass. Literally.

Why the iPad matters.



-dp

THE PIXELS ARE COMING! THE PIXELS ARE COMING!

And they're pretty upset.





Love the homage to Frogger.

dp

Inglourious Slate

We should slate our shots more often.

Solving a problem.

I don't know what to make of this other than to say, wow. Still processing.

Astoria Scum River Bridge from Jason Eppink on Vimeo.

-dp

Watching the Shadows

This is an interesting and short video on the use of spare lighting to create a mood.

http://video.nytimes.com/video/2010/03/19/movies/1247467401724/watching-the-shadows.html

Above, a studio scene from "How to Train Your Dragon." Below, a night scene from "The Village."

iPhone as iEditorial photographer

Pretty dang cool.


-dp

Reconsidering vertical video

From The Unofficial Apple Weblog:

"Jesse Rosten, a director in Northern California, asked himself what a magazine cover on the iPad should look like. He came up with the incredibly sweet Sunset Magazine mock up above. Jesse notes that until now, books and magazines have been traditionally portrait in orientation and film and TV has been landscape in orientation. He says with the iPad there's no longer a strict landscape limitation for video. "Maybe you want your vid to appear full screen in portrait mode? Maybe you need a long, tall video banner-ad on the side of a digital magazine page? I think we're going to start seeing a lot more vertically shot video soon," Jesse wrote on his website.

Sunset magazine on the iPad (concept)

iPad Sunset Mag Cover Spec from Jesse Rosten on Vimeo.

Beach Verticals from Jesse Rosten on Vimeo.

Personally, I think Jesse's right.

-dp

Would you like to play a game?

Great way to deal with the necessity of a long download.



Page down.

-dp

The next Camera Sensor tech

I thought that this was interesting. This article talks about the next Camera sensor technology. They claim that it will make your camera phone take pictures to rival what professional cameras can do today. However I doubt that after carrying even a professional camera in your pocket, like you do with your phone, would help the image quality. Also the lenses make a huge difference. But what this could do for professional cameras would be pretty amazing. Anyway check out:
Quantum Film

I need me one of those.

Check out this riding—and the personal, private compound he's riding in.

Note camera guy at 1:22. Looks a bit smaller than our behemoths..
Almost looks like a parabolic mike. DSLR?
What's he using? Anyone? Anyone? Bueller? Randy, who is our resident Bueller?



Love the shooting. Hate the painfully obvious "drink the product" shots at the top and tail.

hat tip: Jeff "We need a helicopter" Henson

-dp